Author name: Nandita Kiran

How AI will improve Digital Marketing Optimization in 2022

How AI will improve Digital Marketing Optimization in 2023

As Entrepreneurs and Digital Marketers, you must be spending a lot of time optimizing your Social Media Ads to improve Sales, ROAS1, CTR2 , Reach3 and other KPIs. Most of the time, these optimizations are done by a trial and error method, which includes spending hours testing on different elements of a campaign which may or may not lead to success. This can be frustrating, right!!

Social Media Ad Management - 10 Best Ad Management Tools in 2023

10 Best Social Media Ad Management Tools in 2023

Managing a single social media account can become a monotonous and daunting task. Most businesses find it time-consuming. Creating and publishing campaigns, analyzing their success, and looking for ways to optimize them to improve metrics can be a lot. But wait, this is just one ad account we are talking about. Businesses like yours manage …

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Social Media Ad Management - 10 Best Ad Management Tools in 2023

Facebook Ads Lead Generation – Strategies to Build Effective Lead Generation Campaigns 

With over 1.8 billion daily active users (98.3% or 1.73 billion of which are on mobile alone), you know Facebook or Meta can help you reach new audiences you might not have been able to reach otherwise. So if you own a start-up or a consulting firm or want to sell your products to a …

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Facebook Ad Management Tools

7 Top Facebook Ad Management Tools in 2023 [Features & Pricing]

Looking for the best tool to automate your Facebook ads? Here’s a list of the top 10 Facebook ad management tools in 2023 to improve your leads and sales. According to recent figures, the number of monthly active Facebook users worldwide as of the 3rd quarter of 2022 is over 2.9 billion. When you have …

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Defining Your Target Market Matters: Here’s Why

Defining your Target Market Matters: Here’s Why

Discover the importance of targeted marketing for business success. Learn the characteristics of target market & how to do targeted marketing effectively. A brand once ran Sale Ads on Meta and received a lot of traffic. They were initially overjoyed because of the volume of traffic that came to the Website, but they were later …

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